The France Tourism Development Agency, Atout France India’s recently concluded B2B showcase from September 25-29 in Udaipur witnessed a record participation of 42 tourism companies from France and more than 80 travel professionals pan-India. This tourism agency’s first offline workshop since 2019 witnessed over 2,000 meetings taking place over two days of one-to-one meetings between buyers and suppliers, said Atout France in a communication.
In addition to meetings between French and Indian tourism stakeholders, this year’s edition had two thematic panels on weddings and cinema – two segments that have seen a strong rebound in terms of travel to France – for interested French partners. These panels saw a lively interaction between experts of these domains and French suppliers.
This event also marked the 15 years of Atout France India’s independent office establishment in India.
On the ocassion, Sheetal Munshaw, Director, Atout France India shared her thoughts, “This edition of the workshop was much awaited as our last two editions took place virtually. The response from both our partners and agents has been overwhelming and we are grateful for all the support that we have received through the years in our endeavor in showcasing France in the Indian tourism landscape. A formidable representation of France’s touristic offering indicates the strong interest in the Indian market and on the other hand, the presence of our trade partners only reinforces France’s strong appeal for the Indian traveler.
“We were extremely honoured by the presence of His Excellency, the Ambassador who despite his busy agenda took the time out to support our workshop. A sincere thank you is also due to La Vallée Village, our partner for the Gala dinner, our wedding and cinema panelists and of course the French Institute in India who helped us organize the cinema panel,” Munshaw further added.